McDonald’s vs Quinua: Meta-commodities and strategic alliances

Anthropological Allsorts

Bolivia has become a popular place to mention while critiquing the West/United States.  Don’t like U.S. politics? Consider Bolivian popular protests. Don’t like exploitative capitalism? Bolivia is rejecting neoliberalism. Don’t like U.S. fast food?  Food writer Steve Holt, after watching Fernando Martinez’s 2011 documentary “¿Por qué se quebró McDonalds?“, asks us to consider Bolivia.  After all, they don’t have McDonald’s.

Let me be clear: I haven’t eaten regularly at McDonald’s since my short stint working in one as a teen (and even then, I often packed a lunch). I also don’t eat at Burger King, Wendy’s, Carl’s Jr., In and Out, or other burger fast food establishments unless it’s one of the rare occasions when  a) I’m on a road trip with people who really, really want to eat at such a place,  or b) I’m trapped in an airport and need to eat quickly.  Once…

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